2017 MAR Conference & Tradeshow Sessions & Events

The 2017 MAR Conference & Tradeshow features a unique blend of national and local speakers who share their expert opinions on many topics. A detailed course schedule will be uploaded before the event. Be sure to download the MAR Mobile Application when available for an easy way to view all sessions and events.

Highlight Events

Welcome Reception: September 24 4:30 – 6:00pm
Come the night before the Conference kicks-off! Enjoy a welcome reception with light fair and a cash bar in the Ocean View room.

Bowling at The Lanes Bowl & Bistro: September 24 8:30 – 11:00pm
Join us for a fun night of networking and bowling at The Lanes Bowl & Bistro in Mashpee. Tickets are $25 (optional when registering for the conference). The price includes shoe rental, bowling, and a dessert buffet. A shuttle runs from the hotel to Lanes Bowl & Bistro.

MAR Tradeshow: September 25 10:40am – 6:00pm
Don't miss the one-day Tradeshow! Network with members and vendors, win prizes, take away goodies, and more.

Networking Reception: September 25 4:00 – 6:00pm
As the first day comes to a close, join your fellow Realtors® and exhibitors for fun games and prizes along with light fair and a cash bar.

Clambake on the Beach: September 25 6:00 – 8:30pm
Please join us on the beach at the Sea Crest, weather permitting, for a clambake. Tickets are $55 (optional when registering for the conference). The price includes Cape Cod lobster, East Coast mussels, corn on the cob, and more.

Realtor® After Dark: September 25 8:30 – 12:00pm
Held in the Ocean View room, enjoy a night of networking, dancing, karaoke, a dessert buffet and a cash bar.

Conference Sessions:

How to Attract the Best Customers and Create an Army of Raving Fans
David Avrin

It’s time to face the facts: Competition in business is brutal. Today, winning in business is about earning and leveraging competitive advantages. In this session, based on David Avrin’s new book, Visibility Marketing, discover how to create meaningful differentiators to gain visibility, earn mind-share and build your brand.

Solid Investment and Retirement Strategies for Realtors® in 2017 
Chris Bird

Learn about maximizing pre-tax investments, strategic tax planning and tax law updates in this session. Also learn how to maximize self-employed retirement plans, while saving on your taxes.

Substance or Ego
Leigh Brown

Traditional real estate training has focused on being broker-owner and/or agent-centric. Now is the time to create an experience for the modern home seller that is client-central. Learn about the data sources available, what they mean to a homeowner, and how to use this data to help owners make decisions about listing their property.

How Technology Can Ruin Your Real Estate Business
Alexander Camelio

Security experts agree that there are two types of companies left in the United States: those that have been hacked and those that don’t know they’ve been hacked. Learn about the chief digital security concerns facing real estate offices, agents and consumers today and protocols every office should implement.

Staying Intouch with Clients
Kim Cameron

We all talk about nurturing our client base and building business on referrals. This course discusses how you nurture the relationships through weekly connections via social media, hand written notes and face to face interaction with your clients. Learn how to build business with the clients you know in new ways. 

Give 'Em Something to Talk About: How to Build Your Word of Mouse
Sean Carpenter

Everyone is aiming to grab the consumer’s attention. Those that leverage old school relationships while connecting to a new school audience have a better chance at providing a memorable experience. This session helps you do just that and create a story that goes farther and faster than ever before.

Environmental: RE63RC10 Massachusetts CE Class
Andy Consoli

This session covers the environmental elements that can affect your business. Learn about the liability and health effects associated with lead paint, radon, asbestos, wetlands, carbon monoxide detectors, and much more. This course provides two real estate continuing education credits.

Panel: Protect Yourself & Clients from Cyber Crime Nightmares
Jessica Edgerton, Esq.
FBI representative
Michael McDonagh, Esq.

Cyber criminals are hacking email accounts and sending emails with fake wiring instructions. These emails are convincing and sophisticated. Criminals continue to target real estate transactions and are stealing millions of dollars in Massachusetts and across the country. Learn what you need to do to protect yourself, your office, and your clients from a FBI representative and National Association of Realtors® Associate Counsel, Jessica Edgerton, Esq.

Economic Update

Elliot Eisenberg

Learn about the condition of the overall economy with an emphasis on GDP growth, labor market conditions, household wealth, the housing market and more. This session also examines how the Trump administration and a Republican congress are likely to impact the economy in 2018.

Treating Real Estate Like a Profession
Sasha Farmer

Sasha Farmer helps you create a business that could be marketable and salable. This session helps identify your goals in income, transactions, expenses and savings as well. It is a great fit if you’re nearing retirement or making big decisions about how and when to grow.

Nailing Your Brand Online and Offline
Nobu Hata

This session discusses emerging real estate business models and consumer access to this information. Also learn current, popular real estate trends and how to stay relevant in today’s market.

Duel Agency: RE49R05 Massachusetts CE Class
Anita Hill

This course helps you understand your responsibilities and duties when representing both the buyer and seller in the same transaction. The course also provides two real estate continuing education credits.

Full Circle Leads
Jared James

Many agents get stuck in mediocrity and live paycheck to paycheck. That doesn't have to be the case! Learn the lead process from beginning to end, how to create leads online, how to separate yourself from your competition and convert buyers and sellers you never would have had a chance with in the
past.  

Commercial Real Estate Basics: Principles and Concepts - RE94C15 Massachusetts CE Class
Linda St. Peters

Learn the commercial real estate basics and understand the terminology, jargon, principles and concepts. The course will also review the leasing and purchasing of commercial real estate and more. This course provides two real estate continuing education credits.

Roll Camera! Using Video in Real Estate

Kevin Tengan

When it comes to marketing, emotion drives sales and nothing is more effective at portraying emotion than video. It's time for you to create video content that effectively promotes your business. Designed for all skill levels, learn how to create dynamic and engaging video, get the most out of any camera equipment, use effective storytelling techniques and more.

How to Build Efficient and Effective Systems to Leverage Success
Debbie Yost

Realtors® are great at face-to-face interactions with clients, but many struggle with organization and efficiency. The solution? Systems! Systems provide order and minimize the need to rebuild the wheel with every transaction. This session shows you where to start systematizing your business and how to build a complete system. Leave with an outline that you can easily tailor and implement in your business.